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The Art of In-App Purchases

What drives people to make an in-App purchase, and how do you pull them off? In games ranging from Clash of Clans to Bounzy, the devs integrate in-app purchases in some way or the other. So, what exactly pushes people to make these purchases? One major factor that contributes to this is time. A company has to ensure that the user stays engaged for at least 10 minutes, in which they get far enough into the game (In their eyes) that it drives them to come back. Clash of Clans does this, by making buildings take 10 seconds in the beginning, but slowly building the time, it makes people feel like they are far into the game, at least to far to give up. If you can hold their attention, and make them feel accomplished within the first time they sit down with your game, you will make them come back. Another factor to making people purchase, is abstracting the currency. Make it obtainable in small amounts without paying, but not enough to get anything of substance. By purchasing th
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Who was Eva Braun?

Eva Braun: Who is she Eva Braun, probably sounds familiar, but who is she? Well, she's not a hollywood actor, but she is Hitler’s mistress, and, for 40 hours, his wife. Were they truly in love? Was she a sex slave? What was her role in Nazi Politics? All of these questions will be answered in this Article. Biography Eva Braun was born in 1912 to a middle class family in Munich, Germany. She was born to a school teacher named Friedrich Braun and Franziska Kronbergera. She was an average student, and showed no extraordinary talents, and did not care for school. She went to school at a convent,  but left as she lacked the motivation and will to continue. She was like a teenage girl on a nickelodeon sitcom, being interested in clothes and boys. She, at the age of 17, became an assistant for Hitler’s photographer, Heinrich Hoffman. This is how she would meet Hitler. One day in 1929, she met the Middle Aged Hitler for the first time. He was 23 years her senior, her bein
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Accessibility and Simplicity. Good or Bad?

Is Accessibility good for Grand Strategy? Over the past few years, the genre has placed a special emphasis on “accessibility”. Of course, it's a good business choice, as they need to make money, making it easier to appeal to a large audience isn’t bad, but it takes a lot out of some games. In some games such as Atwar, or Call Of War, their simplicity makes the game so much more enjoyable. One of the things I love about Atwar is that it doesn't add so many mechanics, it knows its purpose. Its goal is to provide a simple strategy game. Their are only 5 things you need to know to get in. Capturing Cities = Money, Fighting in Cities reduces population and thus reduces money, Their are 3 diplomatic relations, (Allied, Peace, and War), if you control the capital the area gets painted your color, and how to move units. The reason it is so simple yet so fun, is it puts it on you, the player, to make dialogue, and you, the player, to choose where to capture cities. If this game
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